Posts tagged with “target group”

Mediabattle

By Matthijs Rotte on 13 February 2010

Last week students of the Universities of applied sciences Utrecht and Enschede took part in a media battle. The concept of the battle was quite simple; Five companies presented a real life case before the students which they had to find a solution to. The companies presented them with cases varying from funeral services to branding of a region. All this in only two and a half days time whilst working in teams of three or four. The challenge was on.

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